We need a clearer message for VR “movie” experiences

It’s a very exciting time for VR this year. “Killer app” ideas are overflowing for the competing goggles that are rising up. (I have the google cardboard and GearVR, and plan to get the rest. But am also currently struggling to get my first test app out the door for GearVR, with all the oculusSDK/androidStudio/unity5 setup). Anywho. Was inspired by Simon Carless’s “the four horsemen of VR” blog post to try and lay down what i think is the messaging we should pursue for what will sell VR this year and next: the movies.